Chrystin has more than 20 years of marketing experience creating, implementing, and analyzing marketing campaigns with digital, email, print, and social elements. During her 14-year tenure as the strategic marketing manager at the Pennsylvania Institute of CPAs (PICPA), Chrystin proved herself as a creative-minded go-getter. She used her problem-solving and strategic planning skills to drive the organization towards its continuing education and membership goals.

Chrystin thrives in dynamic, collaborative environments where she can both teach and learn from her peers. With expertise in marketing automation, data-driven decision-making, thought leadership, branding, and project management, she has emerged as a trusted team leader.

When she’s not conquering the marketing world, Chrystin indulges her adventurous spirit as a travel enthusiast, seeking out and creating new and unforgettable experiences. She also finds joy in entertaining her family and friends and honing her baking skills.