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Buyers Beware ~ Merging In Sellers: What You Need To Know

Marc Rosenberg, CPA / November 4, 2019

Dramatic changes have swept the CPA firm merger market in the past few years. Due to the avalanche of sellers in the market, as well as the changes in strategic direction many buyers are taking, buyers are being much more selective than in the past. This means that sellers who always thought that their fallback…

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8 Ways Comp Systems Get Partners To Do What The Firm Needs

Marc Rosenberg, CPA / October 13, 2019

Years ago, a senior partner at a 12-partner firm retreat I was facilitating gave us all an ‘aha’ moment: “A partner compensation system is just a way of allocating income among the partners.  It’s not meant to be the primary way to manage a firm.” There are two messages here: one obvious and one that is deeper….

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The Essence of a Well-Crafted Partner Buyout Agreement

Marc Rosenberg, CPA / September 23, 2019

CPA firm partner retirement/buyout plans have always created angst among partners.  Prospective and young partners often question the plans because they see themselves paying into some sort of Ponzi scheme, wondering if their payday will ever come.  The departure of impactful retiring partners seems to jeopardize the future viability and hence, value of the firm. …

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Do or Do Not – There Is No ‘Try’

Marc Rosenberg, CPA / September 3, 2019

Those are the immortal words of one of my two favorite movie mentors, Yoda from Star Wars.  (Mr. Miyagi from Karate Kid is a close second).  Yoda is giving young Luke Skywalker his Jedi training and asks if he is ready.  Luke responds, “I’ll give it a try,” prompting our beloved Jedi Master to utter…

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Buyers Talk: Big Merger Turnoffs

Marc Rosenberg, CPA / August 12, 2019

Merger talks hitting a bump in the road? Is a potential buyer losing interest? Here’s a list of obstacles buyers I’ve worked with recently have cited. Not every buyer will consider each one of these issues a turnoff. Think of this as a universal checklist. Stickiness of the seller’s clients. Clients may be overly attached to…

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CPA Firm Technology: A Contrarian’s View

Marc Rosenberg, CPA / July 23, 2019

I recently polled managing partners of mid-sized CPA firms to see what they do to ensure that their technology has the optimal impact on their firm’s success.  I received some excellent responses – the results have been previously posted. But the response that caught my attention the most was one from a $15M firm in…

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15 Amazing Organizational Tactics to Manage a CPA Firm

Marc Rosenberg, CPA / July 1, 2019

Haven’t we all learned the hard way that the best way to solve a problem is not to let it arise in the first place? Great example:  Hire right the first time.  Jeremy Wortman, a leading expert in Talent Management, wrote in our book CPA Firm Staff: Managing Your #1 Asset that “firms should first…

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Survey: How MPs Ensure Their Firms Optimize Technology Usage

Marc Rosenberg, CPA / June 10, 2019

I have a keen interest and understanding of how managing partners perform their jobs.  Their duties encompass a long list of critically important management functions.  Certainly, one of these is to ensure that technology has an optimal impact on the firm’s success, profitability and efficiency. This can be quite challenging because, unlike most MP duties,…

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Getting Sick and Tired of Ownership Percentage Driving Your Partner Decisions?

Marc Rosenberg, CPA / May 21, 2019

I sure am. Why? Imagine you entered into an ownership position in a CPA firm in your mid-30s.  Over the next 30 years or so, you’ll be paid your share of millions of dollars. Do you want your share to be based on judgments that are rational and logical, or unfair and lacking in common…

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Top CPA Industry Gurus Discuss Today’s Trends

Marc Rosenberg, CPA / April 29, 2019

In the blockbuster musical Hamilton, one of the rousing songs was “I wanna be in the room where it happens, the room where it happens, the room where it happens” as a young Alexander laments his exclusion from a meeting of the founding fathers. Well, the CPA industry consulting luminaries of the New Horizons Group…

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