Posts Tagged ‘CPA-Practice-Development’
Should You Have Non-Equity Partners?
As featured in Accounting Today. Succession planning at CPA firms has never been more difficult. Minting new partners is a struggle, as many potential candidates are leaving the field or are not interested in the job. This leaves more and more “retired” partners (those who have given up their equity) still working because there’s…
Read MoreIs Your Firm’s Marketing Positioning You For Growth?
One of the main purposes of CPA firm marketing is to make selling easier. It’s been well documented that business development is a critically important skill that is also the hardest skill to develop. If you are a partner in a vanilla, generalist firm that does 95% compliance work, you are no different from dozens…
Read MoreUpdated Effects of COVID on CPA Firms – New Survey Results
This month, we repeated a survey of 52 CPA firms to better understand the effects COVID is taking on the industry. The vast majority of respondents were repeat participants from our June COVID survey of 61 firms. Read our previous blog post here. Most firms surveyed were in the $7-15M revenue range. Forty-seven of…
Read MoreReopening Practices
As CPA firms wrestle with how they may change forever, and what they can’t wait to bring back, there are a wide variety of practices being considered. Here are three ideas we’re seeing that highlight differences in reopening strategies within the accounting industry. 1. “How can we get more, or exclusively, remote-only clients?” More than…
Read MoreThe Roots of Revenue Growth in Today’s Competitive Climate
“As long as the roots are not severed, all is well. And all will be well in the garden.” That great line is from the 1979 movie Being There, starring Peter Sellers as the simple-minded Chance the gardener, whose unpretentious dialog is misinterpreted by titans of government and industry as being extraordinarily prescient, and indeed,…
Read More